PNW Minimalist makes in house pre-ordered precious metal jewelry.
This business model was chosen after years of simply guessing what the consumer wanted to buy. By offering items to order, it eliminates waste, labor and frustration. We believe this is the future of fashion.
Check out this article from Vogue Business below.
FASHION The pre-order model: Why it’s working BY KATI CHITRAKORN11 OCTOBER 2020 Small, agile luxury brands are sidestepping fashion weeks and choosing to do it their way, adopting a pre-order model wherever possible. The goal: to get closer to the customer and eliminate overproduction.